DATCP Monitors AI Manipulation

(Wisconsin) The state’s Department of Agriculture, Trade, and Consumer Protection will be keeping an eye on the growing use of Artificial Intelligence.

Michelle Reinen is the Administrator for the Division of Trade and Consumer Protection. She says much has been done to reduce the incidents of robocalls and unwanted telephone solicitations.

However, scammers are now using Artificial Intelligence or AI as their latest tool. She says by using someone’s voice posted on line they can take that recording and use AI to create what sounds like a human voice.

AI has already been used for the so-called “grandparents” scam where a grandparent is called to bail out a grandchild in trouble. She says they’ve also seen it used for romance scams.

She urges residents to call and report it if someone tries to scam them. Their phone number is 1-800-422-7128.