Wisconsin Tourism Up Big In 2021

(Dodge County) Wisconsin tourism saw a big bounce back last year with double-digit growth in total economic impact in all 72 counties. The state’s Department of Tourism recently released its 2021 data which showed Wisconsin generated nearly $21-billion-dollars in visitor spending.

In Dodge County, total business sales increased 41-percent from $135-million-dollars in 2020 to $153-million last year. Direct visitor spending saw a jump of roughly 25-percent year-over-year.

Dodge County tourists generated roughly $8.9-million-dollars in state and local taxes, an increase of over a million dollars or 13.9-percent from the previous year. There were 88 new part-time and full-time tourism jobs created, a 6.7-percent improvement over 2020.

In Fond du Lac County the economic impact was up nearly 18-percent to $241-million-dollars.

In Jefferson County, it rose by 16.4-percent to $179-million.

Columbia County’s tourism impact increased by 17.9-percent to $184-million.

There was an 18.5-percent increase in Green Lake County to $52-million-dollars.

Photo courtesy of the TravelWisconsin.com website